About a year ago, I set up the 15-day audio challenge to give entrepreneurs the skill, technique and confidence to record audio content themselves using either a smartphone or tablet. I’ve since closed the challenge, but it was a success because it achieved the objective I set it up for. For those who followed the basic steps I laid out in the challenge, they learnt the skill and technique and gained confidence creating audio content, and still do to today with the same format.
One of the barriers I knew people would have was either being nervous about listening to the sound of their voice or actually hating the sound of their voice! I can understand why initially you may feel that way, but if it’s preventing you from either creating your own content for your website – which will allow you build a closer relationship with your clients, then I think it’s something to be addressed. Or perhaps this fear is also preventing you from going on a podcast show to be interviewed, then I think you are really missing out on using audio to increase your online visibility and engagement with your audience.
The truth is you don’t sound any different than you sound when you speak over the phone and NO one has ever said you sound ‘funny’, ‘strange’ or ‘weird’, because you don’t! This really is in your mind and the perception you have about your voice.
If you are an author, going on podcast shows to promote your book is or rather should be, a key part of your book marketing campaign to reach as many readers as possible. I understand people are nervous about this process, but here are two simple steps you can follow to overcome your nerves:
1. Record a passage from your favourite book
This may sound strange and maybe ‘too’ much to do to overcome your nerves, but you can do this! I’m betting you have a smartphone and or a tablet, correct? Yes, you do. If you have either an iOs phone or tablet, there’s a FREE app called ‘Voice Recorder’ you can download from the App store; and or if you use an Android phone or tablet, download Voice Memo Record, which is FREE as well.
They are both easy to use and you can record yourself reading a chapter from your favourite book. You don’t have to share this with anyone, just do this for yourself. A 1-2 minute trial will be sufficient. Don’t try any longer as you may become conscious of your voice and stop. The more you do this, the easy it becomes and the more familiar you become with hearing your voice. This will give you confidence with any interviews and or creating audio content you want to plan – I promise you!
2. Record a conversation
Like I mentioned before your voice sounds exactly the same during an interview, recording audio content, or when you are having a conversation with someone over the phone. Why not record a regular conversation with someone – even with a child, using the same app on your phone, and see what I mean? Try not to be conscious that you are recording the conversation – I know that’s easier said than done, but you’ll be surprised you actually sound like yourself :).
Like everything, practice is key to building your confidence….and honestly you can do it! I know for sure that the thing we fear most doesn’t actually exist! Just last week, I interviewed an author and she mentioned afterwards that she was nervous doing the interview. It didn’t show because she was an excellent guest; and when the interview went live, she told she was even more nervous listening to it, than actually doing the interview! I couldn’t understand that! In the end, she truly enjoyed listening back to herself and happily shared the interview across social media.
Technology is a wonderful thing! A lot of things are free and easily accessible – recording audio content is one of them. You are missing out engaging with people who want to connect with you! Your voice is the connection that makes it easy for people to get a sense of who you are – to know, like and trust you! If you are one of the nervous one, I hope you give my suggestions a try and embrace audio as a great tool – you’ll surprise yourself. Please let me know how you get on.
- How to repurpose your podcast interviews - November 10, 2015
- What do you look for in a podcast host? - November 4, 2015
- What NOT to do during your podcast interview - October 27, 2015
- Why do people hate the sound of their voice? - October 6, 2015
- Case Study: How to leverage your services with audio testimonials - October 1, 2015
- Ep 007: Discovering Indie Titles - August 3, 2015
- Marketing your book as you write - June 12, 2015
- Ep 006: Crowd Publishing your next book - June 12, 2015
- Ep 005: Book Reviews, Social Media and Marketing - June 3, 2015
- Ep 004: Integrating Amazon and Social Media with AuthorRise - June 1, 2015